Identifying and Addressing Organizational Obstacles to ChangeĪs you attempt to facilitate organizational change, it is important to understand the forces in your organization that work to maintain the status quo. Identify and address organizational obstacles to change,.Your goal is to win the resources necessary to move into the next phase, implementing a usability engineering function. The first phase involves selling the organization on the very idea of usability engineering. In this column I offer thoughts and lessons from my own experience on how to successfully steer usability engineering through each of these phases. In my experience, there seem to be three distinct phases involved in establishing and evolving usability engineering to become a routine function in any software development organization:
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